Hedgehog owners are used to the behaviour of anointing. Anointing is the process in which a hedgehog tries to acquire a scent by licking it or biting fibres, making a froth in their mouth and licking their backs. Some believe this is a form of scented camouflage, but there are other theories.
Rcently, I have discovered the Tenrec. A similar animal, also a non-rodent, which anoints. It’s process is far more hilarious though. A lot more human-like.